Thursday, November 2, 2017

How to Increase Engagement on Sponsored Video Campaigns

Game Changing Technology for any Business

How to Increase Engagement on Sponsored Video Campaigns

Sponsored content is a form of advertising media intended to educate, entertain, and engage consumers by delivering an intentional message about a brand’s product or services. But what’s the secret sauce for increasing engagement on your sponsored video content?

Brands That Get the Views and the Engagement on Sponsored Video Content

Is it even possible to get high views and high engagement on a video ad campaign or promoted video content? Let’s look at the numbers to find out.

According to Tubular Intelligence, there are 181 videos from 91 brands that have more than 1 million engagements as well as 5 million views. Okay, that thins the herd. And one of the top ones is “Shell | Best Day Of My Life,” which has 164 million views and 2.9 million engagements. It features superstars Jennifer Hudson, Luan Santana, Pixie Lott, Yemi Alade, Steve Aoki & #TanWeiWei, so this an example of “trackvertising,” so maybe that’s not the example that you were looking for.

So,...


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How to Increase Engagement on Sponsored Video Campaigns was originally posted by Video SEO Services Breaking News

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